Chapter Members must be logged in to register for any event.
How do you describe what you do? Saying that you are a speaker from my experience can be met by incredulity from people that don’t understand why people will pay you ‘just to talk’. What you need is a way to communicate your core message so clearly and so well that people don’t just get it but actually get chills because they’re so taken with what you said.
In this session, you will learn from Neil Gordon, creator of the Silver Bullet Method, how to achieve this result. You will understand the key components of what people need to know about you when you speak to them for the very first time. From networking events to your website, the content you create, and even your keynotes, having a specific way of describing what makes you different is of huge importance to us all. I’ll be asking Neil specific questions on how to improve the way we talk about ourselves so we can immediately position ourselves in meeting planners, executives, and audience’s minds in such a way that makes them want to work with us.
You will learn how to:
- Create your own Silver Bullet and communicate it clearly
- Stand out in your industry more easily
- Make yourself more memorable upon meeting others
- Engage audiences more effectively through your story and introduction
- Discover your core marketing message and how to get it across
- Know what TEDx talk you should give… whenever the time comes
ABOUT NEIL GORDON
Neil Gordon helps speakers turn their expertise into a movement. His powerful approach the Silver Bullet Method is a phenomenally effective way of understanding your own idea and how to communicate it with the world. Neil helps speakers and influencers to get their ideas to stick. It is stickiness, after all, that leads to everything else: Having worked in Penguin Random House, he worked with numerous New York Times bestselling authors. He has ghostwritten several books that have been published by a variety of publishers including HarperCollins and Hay House, have been featured on national media like Ellen and Dr. Oz, and have been published in multiple languages internationally. His book proposals have secured multiple six-figure deals on behalf of his clients.
Neil has consulted with TEDx, planned and taught workshops for 826LA, and taught instructional communication at the Hammer Museum at UCLA. He has been featured on Forbes, Fortune, Inc.com., and NBC Palm Springs, and is a VIP contributor for Entrepreneur.