You come up with an incredible mantra and begin developing content. You fall in love with it and start telling people. Then one day you get a call. Somebody else is using the same name or suspiciously similar content… worst of all… they have filed copyright and trademark applications. As a speaker, the best use of your time is creating incredible content and delivering it powerfully, not worrying about the gamut of potential legal problems. That’s where Russ Riddle comes in. In this masterclass, you will learn how you can proactively protect yourself and mitigate potential issues. From understanding copyrights and trademarks to updating your contracts, policies and insurance, this session will be of immense value to you long term. Get answers to questions such as:
- What do you need to know about IP or intellectual property as a speaker?
- What is the difference between copyrighting something and trademarking something?
- How do you register your IP and what does the process involve?
- What kind of contracts do you need as a speaker?
- What are the most important elements you need in your contracts?
- What kind of professional insurance do you need as a speaker, trainer or coach?
What do Barney® the purple dinosaur, Thomas the Tank Engine® and YOU have in common? All have been served (or are about to be) by Russ Riddle!
Having practiced marriage for 38 years, law for 30, fatherhood for 29, and braved adventures as a juvenile probation officer and professional speaker, Russ is convinced that we must never stop learning and laughing.
His love of levity stems in part from an intellectual property law practice that has served such clients as Barney®, Bob the Builder®, Thomas the Tank Engine®, the voices of Jimmy Neutron® and Larry the Cucumber®, as well as many NSA “characters” throughout the country.
Russ currently serves on the National Speakers Association’s Board of Directors and is a past chair of the editorial committee for SPEAKER Magazine. He’s the author of two books: Lawyer Up – The Smart Way and Persuasive vs. Abrasive – The judges have ruled, as well as the intellectual property manual Corral Your Cash Cow.
He is appropriately known as the “Anomaly at Law®,” for he’s down to earth, clearly communicates and lavishes others with levity.